Vanity Metrics Are Lying to You (and You Like It)

Jason: Okay so I want to talk about something that's been eating at me all week. I sat in on a board deck — not one of mine, a company I advise — and their whole first slide was 'we hit two million users.' And everyone clapped.

Co-Host: And you didn't clap.

Jason: I did not clap. Because I asked one question. I said, 'how many of those two million came back in the last thirty days?' And the room went quiet.…